* Intended to be used and must be used for informational purposes only. Fees may be changed by Amazon at any time.
Amazon Vendor Express issues are addresses a little further down in this blog, but read on... there is lots of helpful information preceding that part of the discussion.
A seller is thinking of selling food on Amazon and, in order to do so, is in the process of making the required changes to their seller plan. They submitted their seller permit, as required, and now Amazon is sending them invoices. Question: is this a one-time request by Amazon to get category approval or are the seller required to submit documentation for each food product they will be sending in to Amazon?
Answer: once you are approved for a category, you do not need to continue to get additional approvals to sell additional products. Sometimes there are subcategories requiring other levels with gates you must get through, however. Be aware of whether or not such a situation exists for (grocery) food sales.
You never want to get an A to Z claim status, nor receive negative feedback on the sale. Do what you need to do to make the customer happy. The higher priced the item, the quicker you’ll want to get it back. In the post, the seller says the buyer isn’t responding. Authorize the return and make sure you indicate that the customer is only to be refunded once you've received it back.
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The seller is new to Amazon FBA private labeling and doesn't know his product’s final weight and is concerned because this information is required under “more detail”. The seller asks how he can know the shipping weight and the dimensions of the package with the product inside that will be sent to the customer when Amazon handles the order, not him. The seller also notes that Pick and Pack and weight handling fees are related to the product dimension and isn't sure how to fill that out since he doesn't know if this refers to dimensions before or after packaging by Amazon.
Answers: Amazon won’t ship your items until you provide the shipping dimension information to Amazon. It will help you to know the dimensions of here which shipping tier you will allocate for the item which, in turn determines your FBA shipping fees. It’s very important to know these details ahead of time so that you can price your product appropriately to achieve your desired margin.
The dimensions Amazon is referring to are the final item dimensions after Amazon has packaged it. If you are shipping directly from your manufacturer, talk to them about it. Make sure they give you the specific dimensions before they ship it in. Get a prototype to familiarize yourself with it. And don't forget to do your drop tests using your prototypes, to assure your products won’t break or leak during shipping.
The seller asks if Amazon will put a sticker on each item sold as long as the seller supplies the sticker.
Answer: Amazon will not do any kind of repackaging, or rebundling, etc. at the Fulfillment center. How they receive it from you is how they will ship it out to the customer, so make sure you prepackage anything you want included with it into the packaging. Amazon does not put anything together for you. See our webinar entitled “Shipping FBA Inventory to Amazon.”
Mistake in Product Weight and Shipping Weight
The seller believes there may be a mistake in the amount he was charged for an FBA fee, because the item is very light at 6 ounces, yet he was charged a $6.26 fee for 6 pounds. The seller wants to know if this seems right.
Answer: Sellers who sell and ship through FBA on Amazon will sometimes notice that suddenly they're FBA fees have changed even though product weight and dimensions have not. This can happen for a couple of reasons: if your product is not enrolled in brand registry, other people can create offers on that product listing and can influence the data pertaining to that listing. So someone whether it was you or someone else could have made a mistake indicating 6 pounds for the weight of the product rather than 6 ounces. Are there may have been a mistake made internally at Amazon which you have to point out to think leave through an appropriately worded case that you submit to them, and in all likelihood that they will get back to you with a statement indicating that it is being corrected. We always recommend our clients advocate for themselves by performing an occasional audit to make sure all Amazon fees and charges are accurate. Sometimes Amazon makes policy changes you may not have been aware of.
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Answer: this is the same question as what are differences between Vendor Central and Seller Central? On the vendor side of Amazon, which they call their retail side, you will have access to certain programs that you don't have access to on the seller's side. But the relationship you will have with Amazon is extremely different. There are lots of Amazon Vendor Express issues, for example, you don't get to choose your price. Also among the Amazon Vendor Express issues: you don’t get to choose when you will send product in, or how much you will send. You will be provided a PO from time to time but you will not know when they will come and there is no way to force Amazon into any kind of metered arrangement concerning the timing of their sending POs to you. Which leads to more Amazon Vendor Express issues such as: you will have only one day to pack, ship, and confirm the order.
The Seller Central interface, on the other hand, provides you so much helpful data that most sellers find it extremely beneficial. You have access to more information and tools. You can know what is happening with your pay-per-click campaigns, You can get data on keywords, you can change information on your listings yourself instead of having to suggest changes to Amazon and hope they not only approve your suggestions, but then undertake the changes in a timely manner; all things you cannot do on Vendor Central due to the aforementioned Amazon Vendor Express issues.
A lot of people come to us already frustrated due to Amazon Vendor Express issues, not even knowing there was a seller option for them that provides more seller leeway on the sales and marketing of their items over Amazon.
Often clients came to us complaining of Amazon Vendor Express issues and not knowing that on Seller Central they could optimize their listing. For example, you are allowed eight photos and you should upload well lit photos showing the product from all angles into your listing. In the packaging, and out of it. Also show it in use, also known as “lifestyle” photos. Fill all eight photo spots. Do your bullet points really compel the user to buy? Lots more helpful information on how to avoid Amazon Vendor Express issues is offered in the video at around the 25-minute mark. Also see are other webinar on the topic of Amazon Seller Central versus Vendor Central.
Answer: When you create a listing on Seller Central Amazon will automatically assign it an ASINTo uniquely identify your item on Amazon catalog. And because you have a manufacturer's part number which you are also using as an identifier, Amazon will then also assign it a global catalog identifier (GCID), a 16-digit long string that Amazon will, again, assign to your products to confirm that your product is successfully enrolled in the brand registry program and that you have control of that product through all of Amazon's marketplaces. Bottom line: Amazon assigns the ASINs.