I’ve got some great news for those of you who sell goods on Amazon, eBay, or your own online store. There is a good chance one of the highest expenses for your online business is going to be shipping costs. Unless your company has the shipping volume to negotiate great rates with shipping carriers, you are stuck paying full price. Any extras or freebies are always welcomed and that is exactly what USPS just did. As of now, all USPS First Class and Media Mail shipments include free tracking numbers!
With this fee now gone, your business has the chance to provide tracking to almost every shipment you send out, and all for free! Now that USPS is on board with FedEx & UPS to provide free tracking, the cost of providing superior customer service has just gone down.
There are many benefits to providing tracking:
– Protection from “orders not received” claims.
– Fewer buyers asking “where is my package?”
– Decreased order failures.
– Increased trust and seller ratings.
– Reduction in lost shipments.
As you can see, not only does this make you look more professional, it adds value to your already existing products and services. This is a very simple, and now free, method of getting the upper hand on your competitors and increasing sales.
For those of you who use Amazon’s FBA program, you can rest comfortably knowing all of your shipments go out with a tracking number. For those of you using other avenues to sell online, make sure to treat your customers the way you would want to be treated. Give them the free tracking they always deserved!