Every online business should know if they are not ranking on Google because of a penalty. If you are not aware you have a penalty, no matter how good your website is, you could never rank on the first page. Here’s a few resources to know where you stand online.
How To Check If Your Site Has A Penalty:
- Google Penalty Evaluator – This is the easiest one. Google will literally just tell you if you have a penalty on your website. Simply type in your URL.
- Check Google Page Master – Again, Google will tell you what is wrong. No tricks here. It’s your job to fix it.
- Check Google Analytics – A major drop in traffic all of a sudden or a drop in traffic over many months can be the first indicator that something is wrong.
- Check Webmaster Tools – You must have Google Analytics to sign up for Webmaster tools. This allows you to see any errors or broken links on your site. It also e-mails you if anything is wrong with your site that Google reads. Make sure to sign in at least once per month or have it forward to an e-mail address that you check.
- Check Google Mobile Friendly – On April 21st, Google announced that it will start penalizing any websites that are not mobile friendly. You can check your website here. You get a pass/fail grade from Google.
- Penguin vs. Panda vs. Hummingbird – You can go back in time and see what big items you missed for your website when Google released these major updates. Some include content length, landing pages, mobile friendly sites, and more.
- SEL Tools 8
- Check Search Location – You may not see your website pop up because you have Google set to the wrong search location.