Round Table Discussion of 2/9/17: FedEx Fulfillment Services VS. Amazon FBA and More
0:00 Program intro
1:30 First topic: Fed Ex Fulfillment Services - Fed Ex getting into fulfillment business, storing and shipping inventory via its Fed Ex Fulfillment Services. What does it mean for Amazon FBA? Is it an advantage or not for sellers currently using Amazon FBA?
7:20 Second topic: category sample boxes put together by Amazon and promoted for sale to Amazon customers. Great opportunity for brand and product awareness. Who can participate? How can sellers get their products included in a sample box?
12:40 How Awesome Dynamic gets sales for Amazon sellers.
13:40 An examination of online marketplaces generally. NewEgg.com, Etsy, and others have been around for a while, but now Facebook is ramping up their behemoth social platform to enable sellers to market products over Facebook. They’re simply dabbing a toe in the water for now, but what can this grow into?
20:00 A marketing tech consulting firm ran a blog identifying 3 supposed myths about Amazon. Is the article correct in identifying these myths?"
1) Myth #1: Selling on Amazon is your business
2) Myth #2: When Amazon offers new programs, you must participate
3) Myth #3: The lowest price always wins the Buy Box
23:50 Is there a difference between a vendor and a seller? (see our blog Amazon Seller Central Versus Vendor Central).
27:45 Amazon Prime now has more than 50 million items, dwarfing Walmart’s 2 million items. Will Walmart catch up?
30:30 Amazon Prime membership growth rate may be slowing. Is it reaching a saturation point or is competition having an effect?
35:40 Program close. Demand Awesome!