00:00 – Welcome to today’s webinar. Today is January 28th 2016 and we are here to answer viewers questions with whatever you might have regarding your online presence.
00:01 – We have a special guest with us today, Paul Fiorelli, from Fiorelli Graphics and Printing in Libertyville, Illinois. You can check out his website and services at: https://www.fiorelligraphics.com/ - They are a hometown service, with downtown quality.
00:05 - Citations are an instance of your Name, Address, and Phone number (NAP) on the internet and are crucial for ranking on the first page of search engines. Facebook.com and yellowpages.com are examples of citations. According to SEO experts, citations account for over 15% of your total SEO program. This is huge! Completing 50 citations can boost you on Google, especially if your competitors are not completing as many citations as you are.
00:15 – Here is a link to top local citations by country so you can get started with your business: https://www.whitespark.ca/top-local-citation-sources-by-country
00:20 – A great tool that is not only free, but very powerful for seeing tons of information about your traffic, the source, behavior, demographics, and so many other statistics is Google Analytics. You can check it out at: https://www.google.com/analytics/ - A huge benefit of using Google Analytics is the ability to make smart decisions, based off data, for your website and business.
00:33 – A tip we have for viewers is having a single document that represents your Business Name, Address, phone number, hours of operation, and maybe even a brief description. Therefore, if you or an employee have an instance of where you need to enter or submit your business information, you will have an identical match spread across all of these sources. This is essential and beneficial to your SEO.
00:43 – When it comes to giving people a great first impression for your website, a great visual instance or slideshow of images can compel users to stay on your site and click around. If your site has an older feel to it, you might be turning potential customers away with an outdated look.
00:59 – Thank you for joining us today’s webinar. If you enjoyed what you saw today and wanted to leave us a positive review or Paul a positive review, head to our websites: www.awesomedynamic.com or www.fiorelligraphics.com and on the bottom of each page is a “review us” button.
00:59 – Our services include: Responsive Web Design, Amazon Seller Consulting, Search Engine Optimization, and Google Street View. Thanks again for visiting and have a great day!