Amazon & Walmart Seller Resources

Articles to Enhance Your Ecommerce Knowledge

Don’t Get Stuck Sitting on Inventory: Improve Your Amazon IPI Score

UPDATE AS OF JANUARY 1, 2022: Amazon reduced the Inventory Performance Index (IPI) threshold for FBA storage limits from 450 to 400.  Having your inventory sit in a warehouse isn’t good for your business or for Amazon. In order to help determine which inventory should stay and which needs to move, Amazon has established the ... Don’t Get Stuck Sitting on Inventory: Improve Your Amazon IPI Score

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An Insider’s Guide to Selling on Walmart

  What is Walmart Marketplace?  Walmart.com is the second largest eCommerce marketplace. Amazon continues to hold the number one spot. However, Walmart is growing in popularity and has some intriguing advantages for sellers to consider when thinking about diversifying their business. 5 Perks to Selling on Walmart It is no surprise that Walmart marketplace is ... An Insider’s Guide to Selling on Walmart

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The Inside Scoop on Customer Service by Amazon (CSBA)

Customer Service by Amazon is a paid program that allows you to leverage Amazon’s customer service network to manage customer inquiries on your self-fulfilled orders. Amazon Customer Service handles everything from returns and refunds to customer calls.

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Finding Your Perfect eCommerce Agency

This is where an experienced and reputable eCommerce agency comes in. Most business owners don’t have 110% to give all day, everyday to just one aspect of their business. That’s where finding help to manage your eCommerce presence and take your business to the next level is essential.

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20 Steps to Increase Sales on Amazon

The thought of competing in such a crowded marketplace is incredibly intimidating for many sellers. It can be challenging to break through all the clutter, the right approach can result in tremendous success for almost any seller. Here are just a few tips you can use to keep up with the competition and find the most Amazon success for your business. 

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Amazon CRO: Build a Revenue-Driving Product Listing

If you want to increase your sales on Amazon, then you need to go beyond the standard advertising strategies, such as search engine optimization (SEO) and pay-per-click (PPC). That’s where conversion rate optimization (CRO) comes into play.

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Q4 Amazon Tips to Boost Holiday Sales

It’s almost that time of the year again – the leaves are changing colors, the annual pumpkin spice craze has started again at your local Starbucks, and brick-and-mortar stores are putting up their best holiday decorations. It may come as no surprise, but the 2021 holiday season will look a bit different than past years, ... Q4 Amazon Tips to Boost Holiday Sales

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Tracking New vs. Brand Loyal Customers with New-to-Brand Metrics

How effective are your advertising campaign efforts? Are your campaigns driving more new customers to your brand, or are you having more repeat purchases? This information can play a valuable role when deciding your next steps for advertising and how to engage best with your customers. New Amazon Metrics for Advertisers Amazon is continuously working ... Tracking New vs. Brand Loyal Customers with New-to-Brand Metrics

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Amazon FBA Guide: For Beginners

If you are immersed in the competitive and fast-paced world of eCommerce, then you may find Amazon FBA is something that gets your attention. With this Amazon FBA guide, we’ll identify what Amazon FBA is and how it can help you to better manage your eCommerce business. Amazon wants to provided a wide variety of ... Amazon FBA Guide: For Beginners

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Return on Ad Spend (RoAS): Your Go-to Amazon Advertising Metric

RoAS- Return on Ad Spend As the Amazon marketplace continues to grow and thrive, it is nearly impossible for sellers to break through the clutter without investing in advertising. Amazon PPC advertising is a great tool to help sellers grow awareness of their brand and reach shoppers searching for products like theirs. Once you take ... Return on Ad Spend (RoAS): Your Go-to Amazon Advertising Metric

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Selling Private Label Products on Amazon

As the Amazon marketplace grows, it is offering sellers more and more creative ways to build their business and market a wide variety of products. One of these initiatives is the option to sell private-label products on Amazon. This category on Amazon is attractive as a business strategy. Many online sellers are diving into the ... Selling Private Label Products on Amazon

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Amazon Unveils Brand Referral Bonus Program

It is no secret that Amazon Advertising is becoming increasingly competitive, with brands and retailers investing more time and money than ever into their ad budgets and strategies to optimize their brand reach. In Amazon’s continued effort to help brands succeed, they have launched the Brand Referral Bonus program. This program can help you delight ... Amazon Unveils Brand Referral Bonus Program

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